Vogue Business on Video Shopping hype in 2022: The future could be bright if the right formula is identified.
On-demand product videos and specialist live streaming may provide a solution.
Powerfront has responded with new technology called Shoppable Video. It’s a 30-second, TikTok-like product video that people can access via a brand’s traditional e-commerce site.
Read more from Vogue Business
November 27, 2019
Fox 5 reports on tracking online shopping with INSIDE by Powerfront
Fox 5 WNYW interviews Powerfront CEO Hadar Paz and discuss how INSIDE by Powerfront helps retailers better understand their online consumers.
Watch the full report on Fox 5 News
February 21, 2020
INSIDE by Powerfront on the NBC Today Show
On the NBC Today Show's Consumer Confidential, CEO Hadar Paz shows Vickie Nguyen how INSIDE by Powerfront allows brands to "see" their online customers as if they were in store.
The Future of Virtual Work During COVID: This Technology Completely Virtualizes Your Office
April 25, 2020
With virtual work comes distractions, lack of structure, difficulties keeping track of employees’ productivity and challenges keeping teams connected. What’s more, working from home can get lonely. This period of time can induce enough anxiety. It’s important to maintain a sense of unity and community culture in your workplace now more than ever. Enter Powerfront's INSIDE Your Business, a tech tool that turns a physical office into a virtual one via Zoom, allowing people to feel connected while working from their homes.
Virtual Video Shoppers That Take You Inside A Store are the Future of Shopping
March 26, 2020
With the global pandemic having an unprecedented effect on the retail sector, tech company Powerfront has invented video technology brands can offer to their customers that allows customers to step inside a store and examine products - from the comfort of their couch. With this virtual retailing tech, homebound shoppers can video into the inside of a store, where a client-advisor walks the store, highlighting products, answering questions, and helping with the check-out process as though the customer was physically present.